About Tagging Your Podcast – PodcastingTricks.com
Posted by Scott on July 30, 2006
There are lots of ways people find your podcast. One way is to search del.icio.us or Technorati. But which tags should you use? Believe it or not, by adding or deleting even one syllable from a word, you can greatly increase your chances of being heard.
Here’s an example. . . suppose you decide to tag your podcast with the word “podcasting.” Would you be surprised to know that by dropping the “ing” and simply using the word “podcast,” you’ll likely get twice as many responses? How about “podcaster?” The word “podcast” generates 50 times (yes 50 times) more response than the word “podcaster.”
What if you broaden your tags a bit? Using the tag “RSS” you’ll likely get twice as many responses as the word “podcast.” Now realize, the tag “RSS” isn’t specific to podcasting, but it’s close enough that you should consider adding it to your tag cloud.
The takeaway here is simple. Do some research before you apply keywords to your podcast. Selecting the right tags potentially means more audience.
